Earley Dental Practice: Elevating Dental Care With Strategic Digital Solutions

The Client

Earley Dental Practice, a trusted private dental clinic in Reading, Berkshire, United Kingdom, offers expert
comprehensive general, cosmetic, and orthodontic dental care. Located at https://earleydentist.co.uk/, they
prioritise a patient-first approach, using modern technologies for services like routine check-ups,
Invisalign®, dental implants, and facial aesthetics. With a focus on professionalism and a friendly
environment, they cater to diverse patient needs in a welcoming setting*.

The Challenge

Earley Dental Practice faced challenges with an outdated website layout,* hindering user engagement.
Untargeted keywords led to low search visibility,* and ineffective content marketing failed to drive patient
conversions actions*. The platform struggled with technical issues impacting performance,* while weak
on-page and off-page SEO limited organic traffic,* resulting in fewer than expected leads

The Solution

Dotsquares revamped Earley Dental Practice’s WordPress website,* focusing on target pages with modern,
user-friendly layouts. We resolved technical issues like slow load times and broken links to enhance
performance. On-page SEO was improved through keyword optimization,* structured metadata,* and content
rewrites. Off-page SEO included high-quality backlink creation to boost authority. A robust content
marketing strategy with engaging blog posts and patient-focused content drove user action. The solutions
resulted in 92% organic traffic and 50+ monthly leads.

The Results

The optimized Earley Dental Practice website achieved 92% organic traffic,* generating
1.2K+ monthly visitors and 50+ leads per month. Modernized target pages
and engaging content increased patient conversions. Technical enhancements ensured fast load times,* while
SEO strategies solidified Earley Dental’s online authority,* driving sustained growth.