Jaipur Kurti

The client

Jaipur Kurti is a premium women’s clothing brand specializing in ethnic and contemporary apparel. Known for combining Jaipur’s traditional artistry with modern trends, the brand wanted to strengthen its digital presence by providing customers a seamless, mobile-first shopping experience across platforms.

The Challenge

Jaipur Kurti needed a unified digital commerce platform that could:

• Deliver a mobile-friendly shopping experience for women’s ethnic and contemporary fashion.
• Support robust e-commerce functionality with product catalog, filters, and order management.
• Integrate secure and flexible payment options.
• Offer end-to-end logistics solutions, including delivery tracking.
• Enable real-time inventory management through a centralized system.
• Provide a personalized shopping experience for improved customer engagement.
• Ensure scalability to accommodate future integrations and advanced features.

The Solution

Dotsquares partnered with Jaipur Kurti to build a dedicated single-vendor e-commerce website and mobile application tailored for fashion retail. The solution included:

• A modern UI/UX design optimized for both mobile and desktop shopping.
• Razorpay integration for secure multi-mode payments.
• Ecom Express integration for reliable delivery and real-time tracking.
• Unicommerce integration to streamline inventory and order management.
• Personalized shopping features designed for customer engagement and retention.
• A future-ready architecture, with planned integration of Vallent for advanced personalization and AI-driven recommendations.

The Results

The launch of the Jaipur Kurti app and website enabled the brand to deliver a truly seamless e-commerce experience. Customers could easily browse curated collections, enjoy smooth checkout, and track deliveries in real time. The integrations for payments, logistics, and inventory created an efficient backend flow, while the mobile-first design boosted engagement and retention. With scalability built in, Jaipur Kurti is now well-positioned for growth and advanced personalization in the competitive online fashion market.

WHAT WE DID

• Developed a dedicated fashion e-commerce website & mobile app
• Integrated Razorpay for secure payments
• Integrated Ecom Express for logistics & delivery tracking
• Integrated Unicommerce for inventory and order management
• Designed a mobile-first shopping experience with curated collections
• Built scalable architecture for future personalization features